Logic and passion. Well-researched strategy and inventive design. Pragmatism and wild abandon. Magic in the synthesis of oppositions.
Big ideas are just one piece of the equation. My strength is in understanding the need(s), creating a system that is grounded in design thinking, and guiding a team through to final execution. Whether you’re the front office of the New York Yankees or the genetics team at a blueberry farm, I find passion in the opportunity and establish creative solves.
Impact, purpose and vulnerability fuel me as I strive to change the future of design.
"Nearly 20 years of writing professionally, you've had the single biggest impact on my approach to the craft: commercial and otherwise. Know that, because it's true." -- Creative Partner
"Your reputation preceded you, before I ever had the honor of working with you. So I knew I had better bring my A-game working under someone of such incredible strength and talent, with a deep commitment to (and belief in) the work. What I found in my lived experience was not only all those things, but a character of such depth, wisdom, graciousness, vulnerability and love - that, of all your remarkable traits, the stand out is your giant heart. Thank you for being an inspiring and empowering mentor. So glad you’re here, so glad to know you. We’re all the better for it." -- Mentee / Associate